Chalo Chitrakoot Campaign Tourism_Culture_Destinations_Heritage Legacy /The Bicycle Man
#ChaloChitrakoot is an original & highly unconventional grassroots campaign that celebrates the unique cultural heritage of #MadhyaPradesh/ #Bundelkhand. The campaign is created by #RohitSinghNegi, "The BicycleMan Initiative" in his unusual Branding technique, using #RoadCycling in India. Chalo Chitrakoot uses a variety of methods to raise awareness of the region's culture, including a 12-part film series and a #RoadShow. The #Campaign has been successful in attracting attention to the region and its cultural heritage, and it has helped to promote tourism and economic development.
The Campaign was launched in 2012
The film series tells the stories of people from Madhya Pradesh and Bundelkhand who are working to preserve the region's culture.
The road show travels to different villages in the region, where it shows the film series and hosts discussions about the region's culture.
The Campaign has been successful in attracting attention to the region and its cultural heritage.
The campaign has helped to promote tourism and economic development.
Chalo Chitrakoot is a positive example of how Rohit Singh Negi's extremely unconventional Social Branding Techniques act as a catalyst through his original grassroots campaigns that he uses so successfully to promote cultural heritage and economic development. The campaign has been successful in raising awareness of the region's culture and its potential for tourism. Chalo Chitrakoot is a model for other grassroots campaigns that are working to promote cultural heritage and economic development.
#RohitSinghNegi👈
#ReshmiNair👈
#RSNP_Pvt_Ltd
#FilmsCampaignsInitiatives
#TourismCultureDestinations
#HeritageLegacyHospitality
👇
👇
Comments
Post a Comment